Crabsalad

TBWA|Neboko created an online platform and campaign for recruitment and employment agency Tempo-Team called blijf bezig (keep busy). The platform invited all participants in the labor market to connect and discuss the future of employment. The key visual of the campaign was a collage of the word Werk (Work). We were asked to design this key visual and also to direct a film inviting people to visit the blijfbezig.nl website. We suggested making a tabletop stop-motion animation, connecting the story to the key visual. It worked.